Event videography

Virgin Atlantic
Attitude Awards

Live Event Coverage & Event Highlights
ABOUT THE project
The Brief
In October 2023, InspoHub provided live coverage and highlights of the Virgin Atlantic Attitude Awards in collaboration with Connect.Live. The awards show took place at the Roundhouse, London, and was hosted by the global LGBTQ+ publication to recognise public figures who had made contributions towards the community over the course of the year.

InspoHub was tasked with providing live multi-camera coverage of the entire awards show. This included all stage presentations, speeches and live musical performances. Coverage needed to be dynamic, entertaining, and capture the true essence of the night. Whilst the overtone of the evening was a feel-good celebration of identity and achievements, coverage also needed to cater for speeches of empowerment and harsh realities. It was important to strike a balance between both forms of messaging when considering capture styles.

All live content, including award presentations and musical performances, needed to be clipped and edited within a matter of minutes for the client’s marketing team to share instantly to social media. Additionally, InspoHub was requested to create several behind the scenes features - for Attitude and Connect.Live.

For the overall event highlights, it was important to capture all aspects of the event. This included a red carpet event, award acceptances, performances, attendees, and an after-party event hosted by Jaguar.
The Solution

As a large-scale live event, the team knew we had to utilise as many camera angles as possible to showcase the true scale of the ceremony. The decision was made to go with a 6-camera setup. The main camera was operated from the back of the audience to capture speeches and performances. A further 5 angles were offered by the remaining cameras, all mounted at various vantage points to ensure the fullest coverage. A handheld camera was also used, offering shots from within the crowd and the front of the stage.

The same handheld camera also captured content for the highlights videos. Doubling down on the functionality of this camera helped to streamline the capture process, crew numbers, and proved more budget friendly for the client.

The on-site editor was responsible for clipping content taken from the live stream and liaising with the Attitude Marketing Team in order to define, edit and share footage with rapid turnaround times. This was then handed over to the client for social media uploads.
‍In terms of post-event highlight videos, these were delivered within a few days of the ceremony. InspoHub was conscious to share content whilst still timely and relevant.
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