Marketing Audit and Strategy
Every successful marketing initiative must begin with a strategic set of goals and a clear objective. If you don’t understand what you need to accomplish, your initiative will have a lower chance of success. This is why we create marketing strategies and roadmaps that help entrepreneurs and marketing specialists create a strategic framework, into which they can easily group and prioritise ideas, goals, tasks and other details.
STEP 1: Meet and Greet
InspoHub delivers a personal touch - we want you to know, trust and build a relationship with our team. The first meeting is about understanding each other and for our team to fully understand your business, its services and its objectives.
STEP 2: Audit
Seeing what you have done before helps us decide the best path forward. We look at what worked and what could’ve been done differently to maximise the impact of our strategy.
STEP 3: Strategy, content guide and content plan
With everything we learnt about your business from the initial meeting and after analysing prior marketing output of you and your competitors, we create a bespoke strategy.
So long as you are happy with the strategy, a content guide and plan will also be published. Whether content production and execution is completed by InspoHub or not, these documents will keep your marketing output consistently driving your business with effective and on-brand messaging, iconography and structure.
With the plan in place, it’s time to deliver and execute. Keeping the ‘red thread’ throughout the full marketing process is a key factor to professional looking brands and converting a potential audience into valued customers. With InspoHub’s wide range of high-quality content production services, choose us to deliver successful return on your business objectives through aligned marketing goals.
How does your business benefit from this service?
As a result, you will get a marketing strategy with clear marketing action steps, identified customer profiles, lead generation funnel, KPIs and tools to do lead generation marketing in-house or outsource it to you trusted partner - InspoHub.